This overview course is essential for those responsible for fund development/revenue generation for their non-profit organization. Over 8 modules you will learn about terms and trends, the Donor Pyramid, Strategies, Donor Recruitment and Stewardship, Special Events, Earned Revenue, Grants and Sponsorships and finally how to write it all into one plan. Facilitated by experts in the field.

Module 1 – Terms and Trends
An introduction to Fundraising and Fund Development, including current trends.

Module 2 – Defining the Message
Delve into the Mission of your organization and create a case statement for creating lasting relationships with donors.

Module 3 – First Time Giving and Annual Repeat Giving
A deeper look at the Donor Pyramid, Donor Lifestyle, motivations for giving, and effective donor management strategies.

Module 4 – Consistent Donors, Major Gifts and Planned Giving
Continuing to move up the Donor Pyramid, how to attract, retain and build relationships with these donors.

Module 5 – Earned Income
A look at other revenue generation, fee for service activities, programs and services that fit with your organization’s mission and mandate.

Module 6 – Corporate Sponsorships & Donations, Foundation & Government Grants
Understand the difference between sponsorships and donations; learn what corporations, foundations and governments are looking for in your project/program proposals.

Module 7 – Stewardship & Renewal
Understand Donor Stewardship and the relationship to moving donors up the Donor Pyramid.

Module 8 – Strategic Review
Taking the information and learnings from the 7 previous modules to create a plan with priorities and goals for your organization’s fund development.

NOTE: To purchase multiple modules, but not the full package, choose the Individual Module option and alter the number of tickets at the bottom. We will follow up with you to find out the modules you are interested in attending.